This made me laugh and cry at the same time..... why? LOOK AT THAT FUN AND HIP TOTALLY RELATABLE RAPPER ON THE PACKAGING OH YEAH! *facepalm*
I honestly find this incredible cheesy like my god, why would you think that a kid would find this cool and thus buy it. I don't even understand why they did this. WHO DOESN'T LIKE JOS LOUIS? People are always gonna be buying these. I guess they were trying to put a face to the name? I dunno ....
I mean to me it feels like they are narrowing the target market...before the packaging was more of a diverse market...I can't really see a little girl picking this up anymore and thinking 'THIS IS SO COOL AND RELATABLE I NEED THIS!" no a little girl is more likely to say "FFFF CHOCOLATE! I NEED THIS!"
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